Retail & Consumer Products
Increased competition and decreased profit margins is the mantra
of the day. With the global recession comes a very cost conscious
consumer, a consumer who likes to plan his expenses and wishes
to get the maximum possible return for his money. Added to this
are issues of increased competition and lower profit margins.
Retail companies with foresight are quick to understand that
it is not enough to increase the number of customers; each customer
must also get more value out of his/her purchase. To successfully
serve today's consumers, retailers need to craft innovative,
cross-channel offerings and create meaningful experiences with
everything from store displays, in-store aids, and website architecture
to pricing, convenience, availability, fulfillment, and customer
service.
Icreon is a veteran for the development of customized technology
driven solutions from the retail industry. We have implemented
a number of projects for medium and large scale retail companies
in India. The solutions range from the development of complete
e-tailing models (transaction based, e-commerce storefronts)
to modular application development and deployment of solutions.
Services provided to the retail industry include:
 |
Development of
a sustainable and profitable (in the short term) e-tailing
model. |
|
Technology based
solutions for both the online and offline environment |
|
Deployment of third
party software |
|
Development of
online promotional strategies for the retail audiences |
|
|
|
|
|
Related
Case Studies |
 |
| An e-Commerce Storefront Developed
on the .NET Framework |
 |
 |
| Online Classified Advertising for
Automobiles, Real Estate & Careers |
|
 |
| Igenti Family of Products –
Web-Centric Marketing & Assessment Toolset |
|
| See
All Case Studies |
|
| “We are extremely pleased with
the efforts of Icreon in relation to the development of
our Igenti family of marketing products. Icreon has demonstrated
a special ‘commitment to the client’ with exceptional
communication and attention throughout the project. We
find this to be a stellar attribute that has resolved
any initial uncertainty of our taking the Igenti projects
‘off-shore’. Throughout the project we have
been pleased with their responsiveness to our requests,
their willingness to address issues not provided in the
initial specification, their willingness to resolve issues
in need of repair, and their willingness and ability to
offer suggestions and alternatives that contribute to
the betterment of the products.” I would like to
thank the team at Icreon for their good work and would
certainly recommend their services to others." |
Jim McArdle
President & CEO,
Igenti Inc., (Florida, US) |
|
|
